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Visual identity

L’Occitane

Cosmetics

  • Packaging design
  • 3D modelling
  • Product range redesign

L’Occitane is a Provençal cosmetics brand.

The aim of this fictional project was to rethink the Almond range, unifying it while highlighting the brand’s values of authenticity and sustainability.

The project involved designing the labels, selecting the packaging and defining a consistent visual atmosphere for the range.

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© 2026 Apolline MenanteauGraphic design · Art direction
L’Occitane — Apolline Menanteau